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Impressions - Asides on offset and digital dialogue

Further Fuji news shows the inkjet challenge is bigger than B2

 

Last week Fujifilm revealed its B2 digital inkjet sheetfed machine the Jet Press 720, a story, which on the eve of Drupa has attracted a lot of interest.

 

Shortly after it released news of the machine, which was developed by subsidiary Fuji Xerox, another Fujifilm company released a further tidbit that promises further inkjet innovation at Drupa that is possibly even more significant.

 

Dimatix, the firms inkjet printhead division revealed that its Samba print array, which is used in the Jet Press 720, could be used for press formats of 4-up, 8-up and beyond. Its parent has already played its hand with the 4-up (B2) version, so the bets are on now for who will be the first supplier with a B1 or bigger version.

 

Several well-connected sources tell me that there will be launches at the show of offset challenging inkjet presses. I wouldn’t be surprised if there aren’t multiple suppliers showing inkjet machine in offset litho formats of at least 8-up based on several different inkjet technologies.

 

Dimatix’s announcement that its technology can go B1 and beyond has not only raised interest in who will release what in those formats but also increased interest in what can be expected from rival print head technology suppliers for those bigger formats. While HP has already revealed its own wide web, the details of how Xaar and its technology partners will rise to the challenge in this space will be glimpsed in a couple of days.

 

I’m intrigued to see how Xerox will respond. The Jet Press 720 is after all developed by Fuji Xerox, as was the continuous feed 490/980 digital colour web, which Xerox sells in Europe. The firm has up to now remained cold on inkjet as a technology, although back in January it did promise a sneaky peek of something at Drupa and has been hurriedly inviting journalists to its stand in the first day before its main press conference.

 

But back to Dimatix’s Samba. That the technology exists and has been tipped as suitable for formats bigger than its parent’s press suggests that there will be sheetfed inkjet machines from at least one historically heavy metal supplier as well as from digital players that have hitherto been in the distinct sectors of small format toner, high-speed continuous feed and wide-format inkjet.

 

There will be a period of flux as suppliers battle to understand what unfamiliar sectors want, and printers get to grips with what suppliers they may previously never come across can deliver.

 

While it will be exciting to see all these developments at the show, the thing that is more important to bear in mind is how these products will enable printers to solve print buyers problems while improving their profitability.

 

The most important thing to do before the show isn’t to gen up on what will be in Dusseldorf but what is needed in factories from Dundee to Dulverton to make print a powerful and profitable medium, and then seeing if anything being hyped in the halls of the Messe meets those needs.

Comments

 

Matthew Parker said:

With all the excitement of digital, it's important not to forget the anicolour presses.  I have found that these can challenge digital for non personalised print (there is still quite a lot of it around!) down to very low runs.  I will be very interested to see what happens when a B2 version of this technology comes out.

Matthew Parker

www.printandprocurement.com

May 29, 2008 8:03 AM

About Barney Cox

Executive Editor, Print Group